A butterfly is shown encased in a glass container labeled “Incept 001.” It is the symbolic commencement of a single human idea and its unassuming impact into an inexorable seismic result, known as the butterfly effect. In this digital age, media platforms can be emotionally triggering and contribute to increased social conflict. Words and information being weaponized to widen the divide in civilization. Our world has entered a mental game of information roulette involving high stakes and high risks with technology in the center of it all, emphasizing its power in shaping our perceived reality.